Gravure Printing

Introduction to Gravure Printing

Gravure printing, also known as rotogravure printing, is one of the most advanced printing methods used to produce very high-quality images with fine details. This type of printing is usually chosen for high-volume printing projects requiring very high quality, such as industrial packaging, catalog printing, magazines, and labels. The gravure printing process uses metal or cast iron cylinders, which are used for printing on various types of materials, including paper, plastic films, and cellophane.

Applications of Gravure Printing

Gravure printing has a wide range of applications in various industries, some of the most important of which include:

• Packaging: Printing on packaging for food, pharmaceutical, and health products is one of the important applications of gravure printing. Due to its high quality and detailed precision, this method is widely used in sensitive packaging, especially for luxury brands.
• Printing Catalogs and Magazines: Due to the high quality of images, gravure printing is an ideal option for printing advertising catalogs and magazines.
• Printing Labels: For printing on matte, glossy, and metallized cellophane labels, this method is a suitable option because it has the ability to create stable and precise colors.
• Printing on Cellophane and Plastic: Printing on glossy thermal cellophane and packaging cellophanes are other common applications of this printing method.

Different Types of Gravure Printing

Gravure printing is generally divided into two main categories:

• Gravure Printing on Paper: This type of printing is used for jobs such as magazines and catalogs that require high print quality.
• Gravure Printing on Plastic Films and Cellophane: In this type of printing, plastic materials and various cellophanes are used for packaging and label production. This type of printing is especially important for the food and pharmaceutical packaging industries.
• Printing on Metallized Cellophane: For producing packaging that requires a glossy and attractive appearance.
• Printing Cellophane Labels: Printing on glossy and matte cellophane for producing transparent and high-quality labels.

 

NEW WORLD: Pioneer in Gravure Printing Production

NEW WORLD Holding is recognized as one of the pioneers in gravure printing production in Iran. By utilizing the most advanced gravure printing machines and using high-quality raw materials, this holding has become one of the main suppliers of gravure printing in various industries. The company’s services include printing on all types of cellophane, nylon, and plastic in high volumes, assuring its customers that all projects will be carried out with the highest possible quality and in the shortest possible time.